Insights: Financial Services
Sometimes, minor changes and adjustments can be made to a logo, yet still, preserve a heritage that is meaningful to an organization while positioning it for the future. We call that a logo “refresh.”
Everyone is not your audience. Who is?
Color plays an important role in defining a brand. What does color mean for your brand?
Tell your story and then use your milestones to connect to core values so that you may celebrate an anniversary that really matters.
Anniversary Case study #2: Ladas & Parry makes history with a successful rebranding.