Designing for change. Wellness initiatives are about motivating employees to change behaviors. It takes time, repeat messaging and ongoing support to turn good intentions into actions, and actions into habits. Graphic design elements are useful in encouraging the awareness of wellness initiatives through repeat messaging online, in print and on site.
Keas Health Challenge led to higher engagement. We created site-specific posters and e-signs featuring the local teams and reporting relevant results to the employees competing at Pfizer locations throughout the country. Engagement is much higher when the information is tailored to the interest of the participants.
Langton Creative Group is a NYC communications design firm dedicated to improving the way businesses and organizations interact with their audiences. We were founded as Langton Cherubino Group in 1990.
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New York, NY 10001